Web Developer & SEO Specialist

Accountabilities Build, launch, and maintain a modern, responsive, high-performance website based on approved designs, taking full ownership of the platform after launch. Develop and manage website pages, landing pages, practice-area pages, location pages, and blog templates through a CMS environment. Optimize website performance, user experience, accessibility, security, and technical reliability while maintaining a seamless digital experience. Manage technical SEO initiatives, including site architecture, internal linking, crawlability, indexation, XML sitemaps, redirects, and Core Web Vitals improvements. Implement structured data and schema markup, including relevant service, FAQ, review, and breadcrumb formats. Conduct keyword research focused on high-intent search opportunities and develop SEO strategies aligned with business growth objectives. Optimize on-page content in collaboration with marketing teams while maintaining strong quality, expertise, and trust signals. Manage local SEO initiatives, including business profiles, citations, location pages, and strategies to improve local search visibility. Support digital authority growth through link-building initiatives and content-driven SEO efforts. Run conversion rate optimization experiments focused on improving lead generation, contact forms, calls, and user engagement. Monitor and analyze performance through tools such as Google Analytics 4, Google Search Console, lead tracking platforms, and ranking tools to create actionable growth plans. Requirements 3+ years of experience working at the intersection of web development, website optimization, and SEO, either in-house or within an agency environment. Proven experience designing and building fast, modern, conversion-focused websites using platforms such as Webflow, WordPress, or similar CMS solutions. Strong understanding of technical SEO, on-page SEO, and local SEO strategies with demonstrated experience improving rankings and organic traffic. Ability to independently manage website launches, migrations, improvements, and ongoing optimization projects. Strong knowledge of user experience principles, website performance optimization, and conversion-focused design. Excellent written and verbal communication skills with the ability to collaborate effectively with marketing and business stakeholders. Highly organized, detail-oriented, and comfortable managing multiple priorities independently in a remote environment. Experience working with competitive, high-intent local service industries is preferred. Familiarity with legal intake tools, CRM platforms, call tracking systems, and lead generation workflows is an advantage. Basic knowledge of HTML, CSS, and JavaScript for implementing custom improvements is preferred. Benefits Fully remote position with the flexibility to work from anywhere in South Africa. Full-time schedule aligned with 9 AM–6 PM EST working hours. Competitive monthly salary of USD $1,500–$2,000. Opportunity to take full ownership of a website and SEO growth strategy. High level of autonomy with direct impact on digital performance and lead generation. Opportunity to work with an international team in a remote-first environment. Focus on skills, experience, and results rather than formal qualifications. Collaborative culture that values innovation, ownership, and continuous improvement. US holiday schedule.