Insights Analyst, Mobile Analytics

Accountabilities: The Insights Analyst will be responsible for enabling data-informed product decisions by managing analytics frameworks, extracting insights, and collaborating with cross-functional teams. The role requires strong technical expertise combined with the ability to translate business needs into effective measurement strategies. Develop and maintain measurement plans for digital platforms, ensuring accurate analytics tracking through implementation and quality control of tags. Write and optimize SQL queries to analyze performance data across mobile applications, video platforms, and websites. Support product analytics initiatives by creating dashboards, reports, and self-service analytics solutions for internal stakeholders. Partner with data and product teams to design analytics tools and infrastructure that address evolving business needs. Diagnose and resolve data quality issues while improving reporting workflows, scheduled queries, and analytics processes. Create documentation and best practices for analytics tracking, reporting, and data usage across digital products. Build strong relationships with product teams and stakeholders to understand priorities and deliver meaningful insights. Requirements: The ideal candidate brings experience in digital analytics, data analysis, and product measurement, with strong technical skills and a collaborative approach to solving complex problems. 2+ years of experience working with SQL, databases, and analytics environments. Hands-on experience with BigQuery, Dataform, or similar data processing tools. Strong knowledge of mobile analytics platforms, including Google Firebase data and app analytics. Experience working with GA4 or other large-scale digital behavior datasets. Proven experience creating measurement plans and validating analytics implementations using Google Tag Manager. Familiarity with Looker, Excel, Google Sheets, and advanced reporting techniques. Understanding of digital data tracking lifecycles, from tagging and collection through analysis and insights generation. Experience collaborating with technical and non-technical stakeholders to define analytics requirements and build solutions. Ability to work independently, manage priorities, and adapt in a fast-changing environment. Strong communication skills, curiosity, and enthusiasm for using data to improve products and user experiences. Preferred experience includes work in media, journalism, audience analytics, or statistical modeling using Python or R. Benefits: Competitive salary range of $91,276.23 - $98,294.51 USD. Comprehensive health and wellness benefits, including medical, dental, vision, life, and disability coverage. Retirement savings options and financial wellness benefits. Paid time off and programs supporting employee well-being. Flexible remote work options within the United States. Opportunity to collaborate with talented professionals and contribute to meaningful digital products. Supportive and inclusive workplace culture that values diverse perspectives and collaboration.